The Women’s Business Center of Charlotte (WBCC) empowers women with the tools needed to establish businesses, stabilize their companies, generate sustainable profits, strategize for future growth, and contribute in the growth and economic development of the community. 


Our Mission

It’s our mission to promote economic self-sufficiency through entrepreneurship for ALL Women in the Charlotte North Carolina Region through entrepreneurship and OPPORTUNITIES that help women entrepreneurs achieve business goals by providing “In-depth – substantive out-come oriented business services”.  The services are designed to ensure program success across the spectrum of the 12 county regions (Anson, Alexander, Cabarrus, Catawba, Cleveland, Gaston, Iredell, Lincoln, Mecklenburg, Rowan, Stanly, and Union) to enhance economic empowerment for Women-Owned and Minority-Owned Businesses.

WBCC Provides:

  • Certification assistance and renewals
  • Seminars focused on developing and growing your business
  • Networking Opportunities
  • Customized, one-on-one business counseling
  • Global Business DevelopmentReferral Services
  • Professional & Business Development
  • Loan Package preparation assistance and lender referrals


The Women’s Business Center of Charlotte is a program of the Institute and funded in part through a cooperative agreement with the US SBA and City of Charlotte.     

WBCC commenced its services on May 26, 2016 – since its inception the WBCC has been able to provide 180 training events reaching 2134 participants with over 5937 hours of training; as well as providing 296 clients with one-on-one counseling services.

Natalie Williams - Executive Director

Executive Director

Natalie Williams is a native of NJ and moved to Charlotte Metrolina area 10 years ago.  She recently joined the Institute team as the Executive Director of the Women’s Business Center of Charlotte May of 2016.   She is a professional leader with extensive knowledge and experience in effective execution and implementation of policy, procedure, and programs; and has over 15 years of financial, organizational development, and operational management.  Natalie worked for the Carolinas-Virginia Minority Supplier Development Council for over eight years where she served as the Director of Operation

As the Director of the WBC-Charlotte she will continue working in collaboration with resource partners to strengthen training programs for women entrepreneurs across a 12 County Region of Charlotte.  She is responsible for providing strategic direction and guidance on the WBCC vision, developing training & counseling programs, managing staff, and overseeing WBC Charlotte’s budget. Natalie has served on several nonprofit boards and enjoys giving back to the community.  She holds a Bachelor’s of Science Degree in Business Management.


Sonya Miller-Ray - Program Assistant & Customer Relations Specialist


Sonya Miller-Ray recently joined the Women’s Business Center of Charlotte where she serves as a Program Assistant and Customer Relations Specialist supporting the center and their customers with professional customer service. Sonya started with Women’s Business Center of Charlotte in 2017 as a volunteer and intern. She is a North Carolina native from Asheville with an extensive background in human resources and business administration and a Bachelor’s of Science Degree in Business Administration with a concentration in Business Management. Sonya has worked with several community organizations including women’s ministry groups where she has assisted women with their goals and desires to be self-sufficient and to find their purpose and provision. She brings experience and knowledge from her history to the Women’s Business Center of Charlotte.


Linda Hughes - Technology and Marketing Adminstrator


Linda Hughes recently joined the Women’s Business Center of Charlotte as a Technology and Marketing Administrator in July 2018. She served 20 years in the United States Air Force in which she held various positions – such as HQ ACC Munitions Project Manager and retired in 2011. Linda is a native of Alabama and moved to Charlotte area in 2017 from Virginia. Her extensive knowledge and capabilities has provided valuable provision in leveraging technology at the WBC of Charlotte.

As the Technology and Marketing Administrator she support the Center with professional customer service, update database management systems for clients and training schedule, manage events on partnering organization and social media websites, and provides internal IT support. Linda has a Master’s of Science in Computer Information Systems and Bachelor’s of Science Degree in Business Information Systems.